Systems and methods providing asset conformation and/or valuation for a customer making a purchase


According to some embodiments, an asset confirmation platform may receive transaction information about a purchase being made by a customer from a merchant. Responsive to the received transaction information, the asset confirmation platform may automatically determine a monetary value of at least one asset owned by the customer. The asset might be associated with, for example, stocks owned by the customer in a trading account. An indication associated with the monetary value of the asset may then be transmitted.